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DHL & THE BUSINESS OF FASHION

A POSITIVE FASHION CONVERSATION

Rights Negotiation & Management, Communications, Design, Market Consultation, Project Management, Event Production, Measurement

DHL and the Business of Fashion joined forces to address the immense pressure facing the fashion industry.

From the global impact of the pandemic, to the current climate crisis, changes in the fashion sector have accelerated exponentially thanks to digital connectivity, e-commerce and delivery direct to consumer doorsteps. This has left many fashion brands wondering how they can keep up with the demand, whilst maintaining sustainable business practices.

A live webinar series featuring top industry professionals and DHL logistics experts was broadcast to fashion brands globally.

Hosted on BoF Live, over 2,500 attendees tuned into the series which covered topics including ‘A Roadmap to Fashion’s Carbon Free Future’ and ‘How SME’s Can Adopt Responsible Logistics Strategies’. The recordings are also available on both BoF and DHL channels and have been viewed over 5,000 times.

This series follows on from previous successful collaborations with BoF including the Drive podcast series which focused on brands leading the charge in positive fashion.

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